ZEPHIR
Target account development Reach decision-makers at target companies.
New market entry Test a sector before investing in it.
International expansion First customers in a new country.
Launching a new offering Measure market interest in a product.
Commercial opportunities programme Qualified meetings every week for 90 days.
Signal-based outreach Engage when the need arises.
Trade shows and events A full schedule before the trade show opens.
Account reactivation Reconnect with lost accounts.
Eleven industry groupsFrom metals to logistics, we understand the buyers and decision-making cycles in each sector.
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Nine engagements, from situation to outcomeMore than 350 meetings arranged for industrial companies, distributors and service companies across Europe.
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Regulations and marketsCRA, PFAS, PPWR, CBAM: the regulations driving industrial purchases in 2026 and 2027.
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Firm presentationThe firm, our approach and case studies in 13 pages, to share with your management team.
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You are launching a new product or service. We present it to targeted decision-makers and measure their interest, so you can refine the offering and secure your first customers.
A new offer needs to find its market quickly. Our role is to present it to the right decision-makers from the first few weeks and report what they think.
We identify the segments most likely to be interested, test several ways of presenting the offering and arrange meetings with the decision-makers who respond.
You secure your first customers and gain a precise understanding of what the market expects.
Ten to twelve weeks
Two to four offer presentations
Two to three target segments
Meetings, feedback, recommendations
First customers and refined offering
You are launching a new range or a new machine.
You add maintenance, financing or advisory services to your offering.
You are launching software or a connected offering.
You are changing how an existing product is sold.
We test several ways of presenting your offering with actual decision-makers. You quickly learn which one generates interest, and why.
Initial conversation with no obligation. Describe your accounts and we will propose an approach.
The client need that the offering addresses.
The companies most affected.
The presentation that generates interest.
What slows adoption.
What decision-makers are prepared to invest.
Its clients buy individual service visits. It wants to sell a monitoring subscription.
We present the offering to maintenance managers from three perspectives: downtime costs, safety and budget.
Willing pilot sites and the argument that is most convincing.
European regulations are prompting its clients to review their packaging.
We target the packaging and procurement managers of the relevant brands.
Meetings with brands preparing for the change.
Thirty minutes to understand your offering, your accounts and your objectives.
We respond within a week with a scope, timeline and meeting target.
Account mapping within two weeks, with initial outreach from the third week.
Generally two to four, to compare responses without spreading efforts too thinly.
Yes. We provide you with the responses, objections and questions, account by account.
Yes. It is a common format for offerings at the launch stage.
On behalf of Zephir, which introduces your company. We agree each outreach approach with you before launch.
We are a commercial growth firm serving industrial companies and their ecosystems. Our role is to understand your offering, define the accounts to target and arrange discussions with their decision-makers.
An initial 30-minute discussionNo commitment. We will respond within 48 working hours.
A commercial growth firm