ZEPHIR

Our process

Each engagement follows the same process, from the initial discussion to the 90-day review. At every stage, you know what is happening and what you will receive.

Eight stages, 90 days.

The process is the same for all our engagements. Its content is adapted to your market.

1

Initial conversation · Week 0

Thirty minutes to understand your offering, your customers, your markets and your objectives. We tell you frankly whether we can help.

2

Proposal · Week 0

We respond within a week with a scope, timeline and meeting target.

3

Scoping · Week 1

Workshop with your teams: best customers, priority markets, exclusions, criteria for a useful meeting, availability.

4

Market intelligence · Weeks 2 and 3

Account mapping, activity verification, decision-maker identification, signal detection.

5

Direct outreach · From week 3

Contacting the decision-makers at each account, with a reason to engage that is specific to their situation. Each approach is approved with you.

6

Qualification and introduction · Ongoing

We check each response. Confirmed meetings are sent to you with a context brief.

7

Management · Every week

Weekly review: accounts approached, responses, meetings, adjustments to targets and messages.

8

Assessment · Day 90

Results, insights by segment and recommendations for the next quarter.

What you receive.

The account map

Companies, sites and decision-makers in your market.

The meetings

With a context sheet for each one.

Weekly follow-up

Accounts approached, responses, meetings.

The outcome

Results and recommendations at 90 days.

Let's discuss your growth.

We are a commercial growth firm serving industrial companies and their ecosystems. Our role is to understand your offering, define the accounts to target and arrange discussions with their decision-makers.

An initial 30-minute discussionNo commitment. We will respond within 48 working hours.

Firm overview · PDFTo share with your management team.Download

Confidential discussion. Response within 48 business hours.