Target account development Reach decision-makers at target companies.
New market entry Test a sector before investing in it.
International expansion First customers in a new country.
Launching a new offering Measure market interest in a product.
Commercial opportunities programme Qualified meetings every week for 90 days.
Signal-based outreach Engage when the need arises.
Trade shows and events A full schedule before the trade show opens.
Account reactivation Reconnect with lost accounts.
Eleven industry groups
Nine engagements, from situation to outcome
Regulations and markets
Firm presentation
A commercial growth firmA carbon measurement software vendor targeting transport and logistics companies.
16 meetings with transport executives, €240K in estimated commercial potential.
Industrial technologies
Industrial software vendors, automation integrators, and robotics, IoT and OT cybersecurity specialists sell to industrial companies modernising their sites. We open discussions with those leading these projects.
Sell industrial modernisation.
Robotics, production software, sensors, cybersecurity: industrial companies are investing to modernise their sites. However, decisions involve several functions and are often slow.
We identify the sites preparing a modernisation project and approach industrial management, automation managers and IT management teams.
The most common situations in this sector.
Industrial software
Sell an MES, CMMS, WMS or specialist software.
Automation and robotics
Selling robots, machine vision or integration services.
IoT and sensors
Sell monitoring and predictive maintenance solutions.
OT cybersecurity
Secure industrial networks.
The functions that decide.
Within each account, we identify and approach the people responsible for the decision.
1
Industrial management
Drives modernisation projects.
2
Automation manager
Selects technical solutions.
3
Information systems management
Validates integration and security.
4
Maintenance manager
Uses supervision tools.
5
CISO
Oversees systems security.
6
Procurement
Consults and negotiates.
Events that signal a purchase.
Cyber Resilience ActNew obligations for manufacturers of connected products, with deadlines in 2026 and 2027.
NIS 2Cybersecurity requirements extended to many industrial companies.
Modernisation plansIndustry of the future grants and announced projects.
Labour shortageRecruitment challenges that drive automation.
An engagement in this sector.
Industrial technologies, frequently asked questions.
Do you approach several functions within the same account?
Yes. In technology projects, we generally approach industrial engineering, automation and IT teams.
Do you work with integrators?
Yes, as customers or as partners to recruit.
Do you track cybersecurity regulations?
Yes. The Cyber Resilience Act and NIS 2 are included in our monitoring.
Let's discuss your growth.
We are a commercial growth firm serving industrial companies and their ecosystems. Our role is to understand your offering, define the accounts to target and arrange discussions with their decision-makers.
An initial 30-minute discussionNo commitment. We will respond within 48 working hours.